SEO Review
🥇GoldPerform SEO audits on pages to maximize search visibility, internal linking, and ranking potential. Marketing teams use this to identify issues and opportunities for improvement. Connects to CMS platforms and analytics tools to provide actionable insights.
4290203installsUpdated 4mo ago
Intermediate30min to implementseo
Saves ~150 min per use
Quick Install
claude skill add seo-reviewOverview
About This Skill
The SEO Review skill is designed to perform comprehensive SEO audits on web pages, focusing on maximizing search visibility, improving internal linking, and enhancing ranking potential. By leveraging this Claude Code skill, users can systematically evaluate their web content and identify areas for improvement, ensuring that their pages are optimized for search engines. This skill simplifies the audit process, allowing users to quickly pinpoint issues that could hinder their online presence. One of the key benefits of the SEO Review skill is its ability to save time during the optimization process. While the exact time savings are currently unknown, the skill's structured approach enables users to conduct audits in approximately 30 minutes. This efficiency is particularly valuable for developers, product managers, and AI practitioners who are often pressed for time yet need to ensure their content is competitive in search rankings. By automating the audit process, teams can focus their efforts on implementing changes rather than spending excessive time on manual reviews. This skill is ideal for professionals involved in web development, digital marketing, and product management. It supports roles that require a strong understanding of SEO principles and the need to enhance web content performance. For instance, a product manager might use the SEO Review skill to ensure that new product pages are optimized before launch, while a developer could utilize it to refine existing content on a company website. The practical applications are vast, from improving blog posts to optimizing e-commerce product descriptions. Implementation of the SEO Review skill is categorized as intermediate, making it accessible to those with a basic understanding of SEO and web development. Users need to integrate the skill into their existing workflows, which aligns perfectly with AI-first strategies that prioritize automation and efficiency. By incorporating the SEO Review skill into their toolkit, teams can enhance their overall SEO strategy, ensuring that their content not only reaches the intended audience but also performs well in search engine results.
How to Use
1. **Gather Inputs** - Collect the target URL, competitor URL, and primary keyword for comparison. Use tools like Google Search Console, Ahrefs, or SEMrush to extract baseline metrics (Domain Authority, backlink profiles, current rankings). 2. **Run Initial Audit** - Use this prompt template in your AI tool to generate a comprehensive report. For deeper technical analysis, integrate with tools like Screaming Frog (for crawl data) or PageSpeed Insights (for performance metrics). 3. **Prioritize Fixes** - Sort the AI's output by impact (high/medium/low) and effort (implementation time). Focus first on high-impact, low-effort fixes (e.g., broken links, meta tag optimizations) before tackling content expansion or backlink building. 4. **Compare Competitors** - Validate the AI's competitor analysis by manually checking the competitor's content length, backlink profiles, and keyword rankings. Cross-reference with tools like Moz or Ahrefs to ensure accuracy. 5. **Implement & Monitor** - Use the implementation roadmap to assign tasks to your team. Track progress in a tool like Trello or Asana. After implementing changes, monitor rankings and traffic using Google Search Console and your analytics platform. Adjust strategy based on performance data after 4-6 weeks. **Pro Tips:** - For app/website SEO, include MobileAction's Search Ads data to cross-reference mobile-specific performance metrics. - Use the AI's content optimization suggestions as a starting point, but customize them to match your brand voice and audience preferences. - Schedule regular audits (quarterly) to catch new issues early and capitalize on emerging keyword opportunities.
Use Cases
Conduct a thorough SEO audit of a webpage to identify optimization opportunities.
Analyze internal linking structures to enhance site navigation and user experience.
Evaluate keyword usage and suggest improvements for better search rankings.
Generate reports on SEO performance metrics to track progress over time.
Tags
Setup & Installation
Quick Install
No install command available. Check the GitHub repository for manual installation instructions.
Requirements
- Claude Code or compatible AI agent
Quick Start Guide
1
Install the Skill
Copy the install command above and run it in your terminal.
2
Open Your AI Agent
Launch Claude Code, Cursor, or your preferred AI coding agent.
3
Try It Out
Use the prompt template or examples below to test the skill.
4
Customize
Adapt the skill to your specific use case and workflow.
Usage Examples
Prompt Template
Perform an SEO audit for the webpage at [URL]. Focus on: 1) On-page SEO factors (title tags, meta descriptions, headers, keyword density, internal linking structure), 2) Technical SEO issues (page speed, mobile-friendliness, crawlability, schema markup), and 3) Content quality (readability, uniqueness, E-E-A-T signals). Provide a prioritized list of fixes with estimated impact (high/medium/low) and implementation effort. Include a comparison of this page's SEO performance against [COMPETITOR_URL] using key metrics like Domain Authority, backlink profile, and top organic keywords. Finally, suggest 3-5 content optimization opportunities to improve rankings for [TARGET_KEYWORD].
Example Output
### SEO Audit Report: EcoGlow Skincare Blog Post **URL:** https://ecoglow.com/blog/natural-skin-care-routine **Date:** October 15, 2023 #### Executive Summary This audit reveals 12 critical SEO issues (7 high priority, 5 medium) and 8 optimization opportunities for EcoGlow's blog post on natural skincare routines. The page currently ranks #12 for "natural skincare routine" (position dropped from #8 in 3 months) with an estimated traffic loss of 24%. Competitor analysis shows SkinPure's similar post ranks #3 with 3x the backlinks and 2.8x higher Domain Authority (DA 68 vs. EcoGlow's DA 42). #### Critical Issues (High Priority) 1. **Missing H1 Tag** - Current H1 is "Your Guide to a Natural Skincare Routine" but should be optimized for primary keyword "natural skincare routine for sensitive skin" (current density: 1.2% vs. recommended 2-3%). 2. **Slow Page Speed** - Google PageSpeed Insights scores 68/100 (Core Web Vitals: LCP 3.2s, CLS 0.25). Compression of hero image (2.4MB → 450KB) could improve LCP by 40%. 3. **Thin Content** - Post lacks depth (1,200 words vs. competitor average 2,800). Missing sections on ingredient sourcing, dermatologist quotes, and seasonal routine variations. 4. **Broken Internal Links** - 4 dead links to expired product pages (404 errors). Redirect chain analysis shows these were previously high-traffic pages. 5. **Missing Schema Markup** - No Article or FAQ schema implemented. Competitors using schema see 27% higher CTR in SERPs. 6. **Keyword Cannibalization** - Two other EcoGlow posts target "natural skincare routine" (cannibalizing this page's potential). Consolidation recommended. 7. **Mobile Usability Issues** - 3 elements overlap on mobile view causing CLS violations. Hamburger menu implementation would resolve 80% of issues. #### Technical SEO Analysis - **Crawlability:** Robots.txt allows crawling but disallows /wp-admin/ (irrelevant). No XML sitemap submitted to Google Search Console. - **Backlink Profile:** 12 referring domains (all low-authority blogs). Competitor SkinPure has 89 referring domains including Healthline and Byrdie. - **Core Web Vitals:** Failing on mobile (CLS 0.25 > 0.1 threshold). Image optimization and font-display swap could improve scores. #### Content Optimization Recommendations 1. **Expand Content** - Add 1,600 words covering: - "5 Dermatologist-Approved Ingredients for Sensitive Skin" (target new keyword cluster) - "Seasonal Natural Skincare Adjustments" (seasonal content opportunity) - Interview with EcoGlow's lead esthetician (E-E-A-T signal) 2. **Internal Linking Strategy** - Add contextual links to: - Product pages for "organic cleanser" and "hyaluronic acid serum" (anchor text variation) - Category page "Natural Skincare for Sensitive Skin" 3. **Keyword Expansion** - Target long-tail variations: - "natural skincare routine for acne-prone skin" (search volume: 8,200/month) - "organic skincare routine morning" (search volume: 5,400/month) 4. **Visual Optimization** - Add comparison table of natural vs. chemical ingredients with schema markup. 5. **Meta Optimization** - Rewrite meta description to include primary keyword and CTA: "Discover the 10-step natural skincare routine dermatologists recommend for sensitive skin. Includes ingredient breakdown and seasonal adjustments." #### Competitive Benchmarking | Metric | EcoGlow | SkinPure (Competitor) | Industry Avg. | |-----------------------|---------------|-----------------------|---------------| | Domain Authority | 42 | 68 | 45 | | Referring Domains | 12 | 89 | 28 | | Top 3 Keywords | 8 | 24 | 12 | | Average Content Length| 1,200 words | 2,800 words | 1,900 words | | Backlink Quality | Low | High (DA 70+ sites) | Medium | #### Implementation Roadmap **Week 1-2 (High Priority):** - Fix broken links and implement 301 redirects - Optimize hero image and compress all visuals - Add H1 tag with primary keyword **Week 3-4 (Medium Priority):** - Expand content by 1,600 words - Implement Article schema markup - Fix mobile usability issues **Week 5-6 (Optimization):** - Build 5 high-quality backlinks from natural parenting blogs - Publish seasonal content additions - Monitor rankings for 4 weeks post-implementation **Expected Results:** - Traffic recovery: +40% within 8 weeks - Keyword ranking improvement: Top 5 for "natural skincare routine for sensitive skin" - Conversion rate increase: +18% (based on competitor benchmarks)
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